The limited-edition FaZe Clan x LA Kings capsule, which consists of red and black lace up hoodies featuring repurposed retro Kings prints, only was available to purchase in person at the LA Kings vs San Jose Sharks game on March 10th at the Crypto.com Arena. FaZe Clan and the LA Kings will also offer ticket bundles and ticket giveaways.
This collaboration builds on FaZe Clan’s already established relationship with the LA Kings. FaZe Clan members have attended various games in past years, the most recent being at the end of 2021 where FaZe Clan attended Snoop Dog night in celebration of his new album. In addition to a co-branded merchandise collaboration in 2020 and the LA Kings challenging FaZe Clan to become a professional athletes for a day, All-Star Adrian Kempe, Blake Lizzote and Austin Wagner were among the Kings players who joined FaZe Clan for the organization’s #FIGHT2FUND charity tournaments in 2020, which raised over $125K for COVID-19 relief efforts.
It has been a pleasure to direct this project. Seeing the happiness generated in buyers and fans of both LA Kings and FaZe Clan plus helping charity is gratifying.
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A special thanks to the entire NHL Creative Services Department, to our brands LA Kings, FaZe Clan, New Era and TeamLA, to the LA Kings and FaZe Clan influencers and players for making this collab a huge success.
Also thanks to Lee Trink, Faze Clan CEO.
Chelsey Northern, Chloe Snyder and Shea Smales, FaZe Clan Design Directors
Greg Mueller, NHL Design Director
